Beverage

Flavorful, non-alcoholic beverage options on the rise to meet market demand

Who doesn’t love a good cocktail? About half of the global population, that’s who! For reasons that range from religion to high taxes and prices to a desire to lose weight and live a healthier lifestyle, large segments of consumers opt to not consume alcohol.

They very much enjoy socializing with friends over a good meal or a night out. They want choices, and beverage producers are rushing to meet that demand.

Over the past few years, a variety of new options have emerged. Longtime staples like non-alcoholic beer have been updated with trendier brands and offerings while a completely new genre of “distilled non-alcoholic” spirits have taken off. These not only boast interesting flavors, but also include claims like low-sugar, low-carb, free-from, and organic, that appeals to all consumers, not just those who abstain from alcohol.

By positioning their products as uniquely sophisticated and part of a healthy lifestyle, producers are able to blur the lines between craft cocktails and everyday clean-label products such as sparkling water. Sensient’s extracts and botanical flavors are well positioned to help capture this growing segment, offering a
wide range of taste platforms:

Citrus: Bergamot, Grapefruit, Sicilian Lemon, Lime, Mandarin, Blood Orange

Herbs: Basil, Coriander Leaves, Dill, Garden Mint, Sage, Thyme

Floral: Chamomile, Chrysanthemum, Elderflower, Geranium, Lavender, Marigold, Orange Blossom, Rose

Botanical: Citra Hop Extract, French Lavender Extract, Juniper Berry, Lemongrass, Mosaic Hops

Through these and other flavors, producers can create ciders, mocktails, beers, seltzers and teas that beautifully complement the non-alcoholic lifestyle. Consumers want to have it all when it comes to taste — Sensient botanical flavors and Natural Extracts meet and exceed that need by helping producers innovate current lines, add new ones and capture more market share.

Discover what we can create together. Contact us for more information.